Owners/Managers

Your personal trainers and fitness instructors are not the only ones that may need help with their business skills! Many owners and managers need additional knowledge, skills, and abilities to successfully grow their business.

Owners and managers, whether it’s best practices for hiring new employees or communicating better with existing ones, we have that here. Other best practices that can help you grow your business include:

  • Effectively creating and pricing your offerings
  • Networking within your community to engage with your target market
  • Marketing using your members to advertise “people like us”
  • Simple selling techniques that you can pass that on to your employees
  • and more

The FBS Credential

Earning the Fitness Business Specialist credential is not just about taking an exam. When you sign up for this, you will be given access to a full series of course videos that will help you review the material found in textbook, The Business of Personal Training written by Mark A Nutting and published by Human Kinetics in 2018.

Of course, there’s more…

When you sign up to become a Fitness Business Specialist, you also become a FBS Pro member. The FBS Pro membership includes access to the:

  • Fitness Business Specialist Workbook & Study Guide
  • Fitness Business Specialist Course Videos
  • Downloadable Fitness Business Specialist Video pdf Notes.
  • Fitness Business Specialist Forum
  • FBS Business Videos
  • FBS Blog

The Business of Personal Training Book

No matter what what level you’re at, an in-club personal trainer or a club owner, this book takes you through how to build your fitness business.

Amazon Reviews:

5.0 out of 5 stars “The complete package if you are considering going into the Personal Training Business. I really enjoyed how Mark walks you through the different stages of multiple choices within the Personal Training Business Arena.”

5.0 out of 5 stars “Mark is an absolute professional and has amazing experience he shares through this book! As someone who opened a gym over 3 years ago I wish I had a resource like this from the start, definitely could have skipped some steps and been even better from the start!”

5.0 out of 5 stars “Thanks to this I’m ready to start my own business. Awesome template and everything was useful. Thank you very much”